The Wildfowl & Wetlands Trust (WWT) is an international wildfowl wetland conservation charity in the United Kingdom.
The trust was founded in 1946 by the ornithologist and artist Sir Peter Scott as the Severn Wildlife Trust.
The first site at Slimbridge was a centre for research and conservation. In a move unusual at the time, he opened the site to the public so that everyone could enjoy access to nature.
This organisation later developed into the Wildfowl & Wetlands Trust, the only United Kingdom charity dedicated solely to promoting the protection of wetland birds and their habitats
Sir David Frederick Attenborough is an English broadcaster, natural historian and author. He is best known for writing and presenting, in conjunction with the BBC Natural History Unit, the nine natural history documentary series forming the Life collection, a comprehensive survey of animal and plant life on Earth. He has advocated for restoring planetary biodiversity, limiting population growth, renewable energy, mitigating climate change, reducing meat consumption and setting aside more areas for natural preservation
Konrad Zacharias Lorenz was an Austrian zoologist, ethologist and ornithologist. He shared the 1973 Nobel Prize in Physiology or Medicine with Nikolaas Tinbergen and Karl von Frisch. He is often regarded as one of the founders of modern ethology, the study of animal behaviour. He developed an approach that began with an earlier generation, including his teacher Oskar Heinroth. Lorenz studied instinctive behaviour in animals, especially in greylag geese and jackdaws. Working with geese, he investigated the principle of imprinting. Although Lorenz did not discover the topic, he became widely known for his descriptions of imprinting as an instinctive bond. Lorenz's work was interrupted by the onset of World War II and in 1941 he was recruited into the German Army as a medic. In 1944, he was sent to the Eastern Front where he was captured by the Soviet Red Army and spent four years as a German Prisoner of War in Soviet Armenia. Lorenz wrote numerous books, some of which, such as King Solomon's Ring, On Aggression, and Man Meets Dog, became popular reading